About us

Asha is a brand architect, product innovator, and business operator with over two decades of experience building and scaling early-stage beauty and CPG brands into investor-ready powerhouses. She has worked across retail channels, global markets, and product categories, collaborating with mega creators, fashion brands, and BIPOC founders to drive growth and innovation.

Asha has led high-growth beauty and CPG ventures, overseeing strategy, product development, and market execution. Her extensive background in global marketing and business development has consistently delivered ROI-positive strategies and flawless execution, enabling brands to grow, scale, and thrive.

Her unique blend of analytical precision and creative vision empowers brands to establish the infrastructure and ecosystems necessary for long-term success. Asha’s approach enables companies to dream big while setting the foundation for sustainable innovation and growth.